Supermarket chain launches new loyalty scheme which gives you free food
Convenience chain One Stop has launched a brand new loyalty scheme as it expands its home delivery service to hundreds of new stores.
One stop – which is a subsidiary of Tesco – has launched the loyalty scheme with home delivery platform Snappy Shopper. The loyalty scheme, called Snappy Rewards, allows online shoppers to unlock perks based on how much they spend. This could include free products and discounts on future purchases with One Stop and Snappy Shopper.
The move comes as One Stop expands its partnership with Snappy Shopper, with an additional 280 stores joining the platform. This follows an initial 250-store launch earlier this year, offering consumers the option of grocery deliveries from their local One Stop store. The move means that 75% of One Stop stores now offer delivery through the platform.
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The convenience store said the loyalty scheme would “enhance value and drive engagement” for customers using the Snappy Shopper platform. Mike Callachan, CEO of Snappy Shopper, commented: “We are passionate about supporting local communities and making convenience shopping as rewarding as possible. Expanding our partnership with One Stop and introducing Snappy Rewards is an incredible opportunity to connect with even more shoppers.
“Together, we’re creating added value for brands, customers, and One Stop by bringing accessible, convenient, and rewarding grocery options to communities across the UK.”
Tim Josephs, head of online at One Stop, added: “Providing an easy shopping experience for our customers is extremely important to us, so we’re thrilled to be able to extend our partnership with Snappy Shopper to more locations as well as taking part in the snappy rewards programme. Both these measures will mean even more customers will be able to have great quality products, at great prices on their doorstep within minutes.”
Last month, One Stop scrapped its own-label range and replaced it with Tesco's core brand. Starting on October 12, Tescos own-brand products began to be rolled out across its 1,000 store estate. The first phase will see 26 new lines added across the meat, fish and poultry categories. This will then be followed by 72 produce lines in January 2025, with another 137 products spanning prepared foods, bakery, dairy and frozen by April.
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